Alo × in lieu: Now at K11

Last Thursday, we celebrated the opening of Alo’s new store at K11 — and we’re proud to have been part of this exciting milestone.

For the opening, Alo partnered with in lieu to create customised water for the new space, bringing together two brands with a shared appreciation for wellness, thoughtful design, and more conscious choices.

Alo has built a global community around mindful movement and the connection between physical and mental well-being.

At in lieu, we believe wellness extends beyond ourselves. Taking better care of ourselves and taking better care of our planet should go hand in hand.

That shared belief is what makes this partnership particularly meaningful.

Every co-brand partner we work with is making a conscious choice to reduce its reliance on conventional single-use plastic bottles.

By choosing customised in lieu aluminium water, our partners can offer something that feels considered and elevated while taking a meaningful step towards reducing single-use plastic.

Because sustainability shouldn't feel like a compromise. It should simply be part of a better experience.

We’re proud to see in lieu × Alo come together at K11 and grateful to the Alo team for choosing us to be part of this milestone.

Here’s to more mindful movement, better hydration, and everyday choices that move us towards a more considered future.